What is Staging®?

Staging® is the process of transforming your home (the personal atmosphere that you created) back into a house (a valuable commodity to be sold).

Through the proven skills and techniques used by Accredited Staging Professionals (ASP™), The First Impression can:

When looking for a new job, you must market yourself to outshine your competitors. It's no different when you sell your home – you need to outshine your competition! Stand above the rest of the homes for sale. You must present it, to the buyers, in the best possible light and you will be noticed! To compete with the competition in the marketplace you must be priced right and look better than the other products. You only have ONE chance to make a First Impression – so make it the best!

Staging® your home means “dressing” it to feature its unique characteristics. Using an ASP™ Designer is the key to getting the job done right. I will come into your home and using a proven professional set of guidelines and your own things I will visually create a home potential buyers will find appealing.

Staging® captures buyers by creating an emotional appeal that is broad enough for them to picture their own belongings in the home. This is important because many buyers lack the ability and imagination to see past the contents of the house and make the transition into it becoming their home.

Staging® is a small investment when preparing your home for sale and the reward is that you can sell your home faster and for more money than your un-staged competition.